CWI Inks Media Rights Deal with ESPN Caribbean

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CWI Inks Media Rights Deal with ESPN Caribbean

In a move set to delight cricket enthusiasts across the Caribbean, Cricket West Indies (CWI) has secured a groundbreaking new media rights agreement with ESPN Caribbean.

The six-year deal, running from 2024 to 2030, grants ESPN Caribbean exclusive broadcast and digital rights to all West Indies Men’s and Women’s home international matches, as well as the Men’s and Women’s regional CG United Super50 Cup tournament.

This historic partnership solidifies ESPN Caribbean’s position as the premier destination for West Indies cricket in the region.

Lynford Inverary, CWI’s Acting Chief Executive Officer and Chief Operating Officer, celebrated the agreement, describing it as “the largest media rights deal CWI has ever secured in the Caribbean.” He noted that the deal not only “reflects the growing commercial value of West Indies cricket” but also ensures that fans “will continue to enjoy comprehensive coverage of our international series and CG United Super50 Cups.”

ESPN, a long-standing partner of CWI, is equally thrilled with the new arrangement. Scott McGlone, Sr. Director of Programming and Acquisitions at ESPN, expressed the network’s enthusiasm, stating, “We are thrilled to continue our strong relationship with CWI with this groundbreaking new deal. ESPN seeks to serve local sports fans anytime, anywhere. What better way to accomplish this goal than a long-term partnership with CWI, that represents such a rich sporting history both locally and internationally.”

The new agreement also grants CWI the right to license post-match highlights across free-to-air and digital platforms throughout the Caribbean, ensuring fans have access to a wealth of additional content throughout each series and tournament.

This deal, facilitated by CWI’s media consultants Pitch International, represents a significant milestone in the board’s broader strategy to elevate the global visibility of West Indies cricket and engage with fans like never before.

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This story was first published by Antigua News on : antigua.news/2024/11/07/cwi-inks-media-rights-deal-with-espn-caribbean. © 2024 Antigua News. Republication without permission is not allowed.

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