Skinny Fabulous Named Brand Ambassador for LIAT 2020

LIAT 2020 is thrilled to announce the appointment of acclaimed soca artist Gamal “Skinny Fabulous” Doyle as its new Brand Ambassador. The announcement was made during an unveiling ceremony at the Royalton Chic Resort on Friday.

At the event, LIAT 2020’s Chief Executive Officer, Hafsah Abdulsalam, shared the airline’s vision of “SOAR,” an acronym highlighting the core values of Service excellence, Openness, Accountability, and Resilience.

These qualities are not only central to the airline’s mission but are also embodied by our new ambassador, reflecting a shared commitment to uplifting the travel experience across the Caribbean.

Skinny Fabulous expressed his enthusiasm for the partnership, sharing his lifelong connection with LIAT: “I grew up on LIAT. This collaboration is not merely about endorsement; it holds personal significance for me,” he stated.

He further emphasized the depth of the relationship by describing it as a “marriage,” showcasing the strong bond he feels with the revived airline.

LIAT 2020 is excited about this partnership and looks forward to working with Skinny Fabulous to promote travel throughout the Caribbean, highlighting the region’s rich cultural heritage and beauty.